Privacy Policy

1. Introduction

Pool Pros ("we," "us," or "our") operates the website at poolpros.com and related services (collectively, the "Platform"). This Privacy Policy describes how we collect, use, disclose, and protect your personal information when you use our Platform.

By accessing or using our Platform, you consent to the practices described in this Privacy Policy. If you do not agree, please do not use our services.

2. Information We Collect

2.1 Information You Provide

• Name, email address, phone number, and mailing address when you request a quote or create an account.
• ZIP code and service preferences to match you with local professionals.
• Project details such as pool type, size, and service needs.
• Payment information if you purchase premium services (processed by our third-party payment processor).
• Communications you send to us, including support requests and feedback.

2.2 Information Collected Automatically

• Device identifiers, browser type, operating system, and IP address.
• Pages viewed, links clicked, and time spent on our Platform.
• Referring URL and search terms used to find us.
• Cookies, pixel tags, and similar tracking technologies (see Section 7).

2.3 Information From Third Parties

We may receive information from business partners, data providers, and publicly available sources to supplement the data we collect, including business verification data for service professionals.

3. How We Use Your Information

• To match homeowners with qualified pool service professionals in their area.
• To create and manage your account and provide customer support.
• To process quote requests and facilitate communication between homeowners and professionals.
• To send transactional emails such as confirmations and lead notifications.
• To send marketing communications (with your consent where required by law).
• To improve, personalize, and optimize our Platform and user experience.
• To detect fraud, enforce our terms, and comply with legal obligations.
• To generate aggregated, de-identified analytics about Platform usage.

4. How We Share Your Information

• Service Professionals: When you request a quote, we share your name, contact information, location, and project details with matched pool professionals so they can respond.
• Service Providers: We share information with vendors who help us operate the Platform, including hosting, analytics, email delivery, and payment processing. These providers are contractually obligated to protect your data.
• Legal Compliance: We may disclose information when required by law, regulation, legal process, or governmental request.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
• With Your Consent: We may share your information in other ways if you direct us to do so.

We do not sell your personal information to third parties for their own marketing purposes.

5. Data Retention

We retain your personal information for as long as your account is active or as needed to provide services, comply with legal obligations, resolve disputes, and enforce our agreements. When data is no longer needed, we securely delete or anonymize it.

6. Data Security

We implement industry-standard technical and organizational measures to protect your personal information, including encryption in transit (TLS/SSL), access controls, and regular security assessments. However, no method of electronic transmission or storage is 100% secure, and we cannot guarantee absolute security.

7. Cookies & Tracking Technologies

We use cookies and similar technologies for essential Platform functionality, analytics, and advertising. You can manage cookie preferences through your browser settings. Disabling certain cookies may limit Platform functionality.

• Essential Cookies: Required for the Platform to function (e.g., authentication, security).
• Analytics Cookies: Help us understand how visitors interact with the Platform (e.g., Google Analytics).
• Advertising Cookies: Used to deliver relevant ads and measure campaign effectiveness.

8. Your Rights & Choices

Depending on your jurisdiction, you may have the right to:

• Access, correct, or delete the personal information we hold about you.
• Object to or restrict certain processing of your data.
• Withdraw consent at any time where processing is based on consent.
• Request a portable copy of your data in a structured format.
• Opt out of marketing emails by clicking "unsubscribe" in any marketing email.

To exercise these rights, contact us at privacy@poolpros.com. We will respond within the timeframe required by applicable law.

9. California Privacy Rights (CCPA)

California residents have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect and share, the right to request deletion, and the right to opt out of the sale of personal information. We do not sell personal information. To submit a request, contact us at privacy@poolpros.com.

10. Children's Privacy

Our Platform is not intended for children under 16. We do not knowingly collect personal information from children. If we learn that we have collected data from a child under 16, we will promptly delete it.

11. Third-Party Links

Our Platform may contain links to third-party websites. We are not responsible for the privacy practices of those sites. We encourage you to review their privacy policies before providing any personal information.

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on this page with a revised "Effective Date." Your continued use of the Platform after changes constitutes acceptance of the updated policy.

13. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us at:

Pool Pros
Email: privacy@poolpros.com